All things about the media, marketing, business, Japan and other musings by Mike in Tokyo Rogers.
Showing posts with label Blogging. Show all posts
Showing posts with label Blogging. Show all posts
Saturday, December 15, 2012
I Knew PSY Before He Was Famous!
I'm proud to be a Lew Rockwell (LRC) contributor. I've been doing it now for nearly ten years.
I remember when I first started, I was so proud to have my articles published (I was rejected by other sites dozens of times!)
LRC taught me about politics and the economy. It was so great to meet and read like minded people. They have all taught me a lot.
For that, I thank them all.
I also remember, back in the days when small government and Libertarianism (anti-government, anti-war, pro-free market) was considered a freakish notion by Joe Blow Average. When I told people that I wrote for LRC, if they had heard of it, they'd roll their eyes or say something along the lines of, "Oh? That explains why you are the lunatic fringe".. But after these last ten years of war and bailing out big banks, as well as a crashing and destruction of the Middle Class, people no longer think that way...
If being against foreign wars, bombing and killing innocent children; against bailing out Wall Street and Big banks, against high taxation and intentional destruction of our currency and being for freedom and the rights of man is the lunatic fringe, then I am it.
And damned proud of it!
Writing for LRC allows me to reach millions of people that I could never reach with my blog...
What's the reason for this particular blog post? Well, I wrote an interesting story that mentions Korean Rapper PSY on LRC on Oct 2, 2012 called, "Why Korea Beats Japan" - long before he was even heard of by the western press or the average person... At that time, his video had 90,000,000 views. That is three times the population of South Korea. Now, he nears 1 billion views on Youtube...
That's the most views in Youtube history...
The interesting part is Youtube is an also-ran in Japan, Korea and China.
Oh, the wonderful things you can learn from blogging and LRC.
(Oh and that title; "I Knew PSY Before He Was Famous!"is kind of true. My company did an event that he appeared at in Japan in January of this year (2012).... Like and idiot, I didn't go (lazy!) I didn't meet him but the most famous "talent" at our company, George Williams did. Said PSY was a nice guy too! (I knew I should have gone to that show!!!!!)
Friday, November 23, 2012
Public Education is Terrible! Or Can People be THAT Stupid? Japan Was First to Use Nuclear Weapons... On Korea???!!!! Dave in Austin is Confused - You Need to Drink More!
Blogging is a total exercise in frustration.
The worst part of blogging is getting mail from idiots who think they know what they are talking about. Dave from Texas tells me that, "you are part of the problem" when it comes to Japan's economic conundrum. You see, Dave thinks that government spending of over 237% of GDP is not the problem. Dave also thinks that the current rate of Japanese under the poverty level of 15.7% is somehow caused by privately run businesses trying to compete for good employees under the free market system.
In "Japan is Collapsing," I wrote:
I am angry at the stupid Japanese government for taking our tax money and bailing out these zombie banks and keeping the status quo intact at the expense of the people and our children's future. I am furious that the situation has gone on for so long. I am angry that it is not only us who is feeling the pain but everyone else I know... I get angry when I read the news and see that 15.7% of all Japanese are under the poverty level. I get pissed off when I see that our debt to GDP is over 237%....
And I really get angry when I read that these idiots in government want to raise our taxes and keep with the failed policies of these last twenty plus years. And it really really astounds me that the people who got us into this mess can get reelected again. What a farce.
Dave then writes:
Well, things can't be so bad-- I mean you still have a very exclusive international school full of rich people, right? Did you ever think that one of the problems with Japan's economy is that everyone assumes a paternalistic company to pay for all these benefits for their employees? When businesses are burdened with such costs, the money's got to come from _somewhere_. Companies will either: stiff the employee wages, borrow, suck off the gov't teat, or go under. Mike, with all due respect, you might be part of the problem...
Riiiiiight! Japan's economic problems are due to the efforts of private businesses! Dave is a fricking genius! I responded:
Dave is a prime example of the poor education people get through public schooling. For some bizarre reason he thinks that private businesses (that create jobs and build the economy) are "part of the problem" whilst he ignores the fact that Japanese government debt is now over 238% of GDP and we have 15.7% of all Japanese under the poverty level in Japan today. He also fails to recognize that Japan has the highest corporate tax rate in the world. Dave is completely ill-informed and naive.
Jeff B. also blasted Dave in the comments section for thinking the government had their own money and because Dave fails to realize that all the money the government has in the first place is money they took it from privately run businesses. Dave is a total statist fool.
But Dave isn't the worst one - he doesn't deserve the "Total Idiot Award" in the last 24 hours (Sorry Dave). That award goes to someone else even dumber. To prove to you that public education is in the pits and that you must work your ass off to send your kid to a private school or homeschool, read this next letter that I received concerning my article entitled, "Atomic Bombs: Race Hatred and Mass Murder." The reader commented:
"I think you have a very warped sense of history. Japan was, after all, the first country to use a nuclear weapon on Korea. Second, the actual documents show Japan was looking for a CONDITIONAL ceasation to the war. (sic) Japan's own treatment of the Chinese was the real war crime. So don't be so high and mighty. True, the bombs killed many innocents, but it was total war by all sides. Your generals were to blame, not the U.S."
Jesus! "Total war by all sides" but "Your generals were to blame" incredible! It gets worse, he even spelled "cessation" wrong. Then he writes, "Japan was, after all, the first country to use a nuclear weapon on Korea???" What the heck? Have you ever heard anything like that before? He's kidding, right? Is this what they are teaching in school or did this guy get this from reading comic books? No! I dare say that this guy doesn't read at all.... I mean, how could he with a ridiculous statement like that?
(To read about the atomic bombings, read here: Ralph Raico. If that link doesn't work, use this: http://www.lewrockwell.com/raico/raico22.html).
If you ever needed any evidence that US public education was sh*t, you just found it with the comments by Anonymous. Mr. Anonymous! Please send me the names of the schools you attended. I want to publish that list so that people know where NOT to send their kids!
And if you ever needed evidence that blogging was an exercise in frustration (or becoming a Zen Master) then just read the dumb stuff people like Dave write.
God help us all if this is the education level of the people we are producing today.
I suppose the best recourse on this holiday weekend is to not argue with idiots and drink more.
Tuesday, October 30, 2012
Computer Problems, Writer's Block and Blogging
I haven't been blogging as much recently. My apologies.
There's been two problems recently that I have to explain (and I must add that I hate excuses...) but the first was killing my computer.
I went to a drinking establishment with a potential business partner and, after several drinks, I just couldn't resist the urge to show him my new business. Big mistake! As I opened up my MacBook Pro and booted it up to show him the wonderful business idea I had, he said,
"Just a second, Mike. I gotta go to the restroom."
When he stood up, he knocked over his glass full of alcohol right on top of my keyboard. I just watched in total shock. It was like watching the Titanic!
The keyboard was completely underwater for a few seconds. I felt like I couldn't move. I knew it was done for.... And it was. It clicked off. Lifeless. Dead to the world.
Luckily for me the Genius people at Apple looked at my computer and they were able to recover all the information off the hard drive... I guess that's why they call the service counter at Apple Stores, "Genius Bar"... Those folks really are the best...
I'll never even look at a Windows computer ever again.... But, even though I backed up my data, most of my programs no longer ran because they weren't on my main drive....So I didn't have any word-processing software until I installed it just yesterday....
But, anyway, soon after the "Titanic sinking" happened, I was to find out that another company was thinking the same thing as me and they came out with a service that is a carbon copy of what I was doing...
Once again, a Start-up (mine, this time) has serious problems due to under-funding... That caused me much distress.
I haven't given up yet, but the mountain I have to climb to do something positive about the situation has risen considerably.
This has weighed quite heavily on my mind....
And that's why, I suppose, I am having a bout of Writer's Block...
It's not the first time for Writer's Block. I go through times when I can write volumes in a few hours... Then times, like these last few weeks, when I have a problem even getting the engine started.
I do know, though, to beat Writer's Block, one must force themselves to write. Hence, this boring blog post....
I hope to go back to blogging everyday and writing some fun and interesting things like this "My Life is Like a "B" Horror Movie" from today....
Monday, June 11, 2012
Destroying My Blog - I Don't Want to Be Dishonest Like Getty Images
The Internet was supposed to be this wonderful playground for us all to explore and make friends... But it isn't that at all. It's full of traps and minefields that one must be ever mindful of. If you blog, you must be particularly careful as, if your blog becomes popular (and that is the point of blogging, right?) then you will become a target.
Recently, I've destroyed my daily pages views numbers. A few weeks ago, I got a particularly nasty email from a lawyer representing Getty Images (insert booing here) who claims that they want to sue me for use of their images (well, no... That's not right. They want to sue me for use of one image). This is the trap.
Why is it a trap? Well, I guess I must be confused, but if you have something that you want protected, but you don't protect it, then you are negligent if someone else comes along, picks it up and borrows it.
I certainly didn't steal it. They still have it to use as they wish.
Say you left a baseball bat on a baseball diamond and some kids came along and started using it... Then you come along and then you think you can claim that they owe you money for rental fee? Ha!
If you go to Google image search and search for some particular picture (all blogs are nicer with pictures) then you will see lots of pictures that are watermarked, "Getty images" or the like. Many aren't. In fact, after I checked, you'll see the exact same images that have the Getty Watermark and some that don't.
Being stupid (or thinking like most people would think) then if they aren't watermarked, they aren't copyright protected. WRONG! You could get sued. As I was threatened with. I think that Getty's way of doing business is quite distasteful and disturbing (I can see them asking that you delete - but aggressively and threateningly - like Yakuza - screaming at you over the phone over court? And for one image on a freaking blog!???)
Two men playing Chinese Chess. This looks exactly like a Getty Image...
But it's not. I took it. Use it all you want!
So now there are no photos on this blog at all unless I or my wife or friends took them. No Getty Images at all... My company will never use Getty again and I will make sure our designers at the media and broadcasting section never do again either...
I think Getty is sneaky and dishonest... I do know that their way of doing business is very bad business and they are getting tons of complaints from people all over Japan. I don't like it. I especially don't like their lawyer (who talks with an Osaka Yakuza accent) screaming at my wife (who has no idea what they are talking about) over the phone. Sure, it's nice that someone is out protecting the rights of artists (well, hell, they're getting paid to do so)... But the tactics are deplorable.
Getty Images in Japan is run by a bunch of a*sholes... Poor public image will ultimately result in very bad business. You'll see, Getty. (Here is the horrifying story of someone who has dealt with this in Japan. Use Google translate: http://blog.livedoor.jp/kiku0319/archives/4314460.html)
That also means that if you see an image you like on this blog, then use it as you wish. Just call it my little war with Getty. Over time, I will have thousands of images (and I hope that you will do the same if you are a blogger) that people can use freely as they wish.
Businessmen at Tokyo intersection at lunchtime (use this photo free!)
Blogs need photos. It's no big deal to take your own as I do from now on. Please use any images on this blog as you wish.
This has also caused me to go through this entire blog and delete every single photo that I didn't take (and even some that I did because I wasn't sure)... That means the cheesecake photos of the sexy Japanese girls won't be appearing anymore.
And that brings me to the next part of this missive; I've written many times that this blog is an exercise and study in how the Internet and Google search works. I've pretty much figured most of it out until Google comes out with a new algorithm for its search engine.
And that's where I've destroyed my blog page views!
They say that 70% of all Internet users are guys. They also say that 70% of all Internet surfers surf porn. Well my research bears this out!
Before the hassle with the photo Nazi's at Getty Images (insert booing here) this blog consistently rated between 7,000 ~ 9,000 page views a day, every day. Now after deleting all the photos of sexy girls, as well as a few hundred others, where do we stand?
I'm down to about 2,000 a day... (But the number has been steadily rising these last 2 weeks.)
That's OK, though. This blog is about Japan, marketing and the media.... Guys sitting at their computer and looking at hot girls and masturbating are not exactly my target audience...
I mean, I don't look at this particular blog for that, I don't expect that my readers do either.
I've also found out how to turbo and "double" my page views simply by using a different format for the blog, but I find that sneaky and dishonest too. That's why I am now back to the old format (sort of) that I used for the first 1.5 years of this blog's existence.
Sexy Japanese girls photos and others do not exist on this blog site anymore. I do not use sneaky blog templates that double or triple my page views. I've bled lots of page views (readers?) because guys don't come here to masturbate to photos anymore.
Unless, of course, you like long, hard things like subway trains in tunnels (use this photo free!)
Making a blog and using tools to drive people outside of my target audience to this site is dishonest and sneaky.
I don't want to be dishonest and sneaky. I don't want to be like Getty Images. I don't need people masturbating to the images on this site.
If my writing can't make them feel good or feel like masturbating, then maybe my writing isn't good enough for 9,000 readers a day. That's OK.
At least it's honest.
-----
Read the follow up to this article: Why Getty Images Cannot Sue You For Damages in Japanese Court and Win; Why Japan Doesn't Allow For Damages Claims in Court
Wednesday, February 15, 2012
Personal Blog Passes 1 Million Page Views in 1.6 Years
Thanks to everyone. Thank you so much!
By the time I post this article, this blog will have surpassed 1 million page views in 1.6 years. That's pretty awesome if I say so myself. That may not be the record but it must be pretty close for a guy who just started blogging with no fame or corporate backing to help him out. Thanks so much to everyone. I could never have done it without you all.
When it comes to blogging about Japan in English, I would venture to guess that there may not be another 3 or 4 personal blogs in the entire world that have surpassed 1 million views! It is especially rare when you consider that I never blog at all about gadgetry or gaming. (I do know that there was a very excellent ramen one that I passed by one time that did have more than a million views and I've looked for it to show you, but couldn't find it.)
I like blogging. But there is frustration... Well, I should say that blogging, in and of itself, doesn't frustrate me that much but when I am asked for marketing advice (mostly buzz marketing of which blogging is an integral component), the frustration comes in when people (especially corporate types) - just don't seem to understand... They give lip service to blogging and her sister "Organic Marketing", but when push comes to shove, they just don't "get it." They invariably will go back to old ways and pay money to have their paid advertising show their company at the top of a Google search result...
Oh hopelessly lost souls!
You've really got to stop and wonder why in the year 2012, when the Internet is so integral to our lives and thing like, say, Facebook has over 750 users that most corporations have a Marketing section whereby not a single one of them blog... 44% of Japanese companies don't even use Social Media... And those that do, do it poorly... Alas...
These sorts make great bloggers.
Blogging is like being a mad scientist in a laboratory: You are basically on your own trying out different subjects, titles, word combinations, file namings for images, tags and keywords to see what gets good results. There really isn't any textbook for doing this. The closest thing is David Meerman Scott's New Rules of Marketing and PR but that's already nearly five years old! And, in the life of the Internet, five years is ancient history! (By the way, David Meerman Scott and I have corresponded and he greatly encouraged me to start this very blog!)
Here's some of the great things I've learned through blogging over this last year:
1) How to get #1 rankings on a Google search without paying any money
2) How to do the same for images that will lead to your website without paying any money
3) Credibility is very hard to get, it is nearly impossible to buy. Blogging and Organic Marketing are truly credible methods to get the message out.
4) Merely by blogging and experimenting, you will understand more than 98% of all people - even Internet engineers - how marketing works (or doesn't work) on the Internet.
It frustrates the beans out of me when I write something that I think is really good and intellectually fulfilling, yet it gets few reads; but when I write something with lots of photos of sexy Japanese girls, it will get thousands of reads... Er, maybe i should say, "views" from all over the world.
But, even that is a learning experience because I know how to take the exact same content and get a few hundred views or get 100,000 views. There is a method to the madness!
The things that make me happy the most about blogging is getting nice mail and intelligent comments, even if they disagree, and meeting new people.
Blogging can be exhausting, but it can also be rewarding. Through writing, I think I help myself to become a better person as writing is excellent therapy for the soul. In that way, I suppose, it wouldn't have mattered if I had never even reached 100 readers.
As an old Zen Buddhist saying goes about charcoal ink painting: "The valuable thing is the moment of painting, not the the final picture."
Absolutely the same can be said about blogging.
My next goal is to hit 2 million page views in January 2013. Thank you so very much for your visiting this blog sometimes. I do sincerely appreciate your time and most kind consideration.
NOTE: Finally, please allow me to indulge myself in this self-congratulatory message and to thank my friends who helped me to get here: First off, my friend, Lew Rockwell, who gave me my very first break in blogging in 2004; Koji Kamibayashi "Nihon wo Genki ni Shitai;" My friend Mish Shedlock over at the Global Trend Economic Analysis Blog; Yuka Rogers "Official Blog," David Meerman Scott, Tim Williams, Jimbo "Jimbo's Japan," Andrew Joseph "It's a Wonderful Rife," Ryu Oni "Monkeyman in Japan," and so many others (especially bloggers) who have come and gone over these last 20 months. Oh and I have to thank Seth Godin for his great books and the one he autographed for me!
Finally, to my friends and to those who are thinking about blogging; Most bloggers don't last more than 2 ~ 3 months. It gets frustrating. You write your heart out and then only three people read what you wrote. In the first two months of this blog, in my archives, I have many tips on how to get more page views, if you are thinking about blogging, or want to know how to get more views, perhaps you can find something useful there. I hope so.
Or, you can do it for yourself... That, my friends, is where, I think, you'll find the real rewards.
Once again, thank you to everyone!
Keywords: page views, buzz, organic, buzz marketing, 1 Million Page Views, therapy, 1,000,000, hits, reward, page views, Japan blog, amazing, incredible, marketing, Mike in Tokyo Rogers, personal blog, blog, blogging,
Tuesday, January 24, 2012
Completely 100% Free Advice on How to Make Money Blogging
Bored with your job? Want to get out someday?
If you've ever wanted to quit your 9-5 job and make money by blogging, or you blog now, and want to, someday, use blogging to make money; or if you want to blog and use it as a vehicle to promote your work (and make money by your work), whether that work be book writing; business consulting; selling your art or paintings; getting people to know your music or films; or just to spread the word about you and promote yourself and what you do, then today's blog is for you.
Today I am going to tell you exactly how to make money blogging and how to start to get out of your regular job. There are no costs, books to buy, courses to study or gimmicks or catches at all. This is the simplest, and most direct, way to make money blogging. If you follow these short tips, then, within 2 ~ 3 years, you can start cutting down your regular job hours and start shifting over to the job you dream of doing and all because of dedication to blogging. All because of a desire to do with your life as you want.
And it's all 100% completely free.
Today's blog is especially for people who have a "regular" job yet they have a dream someday to escape that job and the rat race and to make enough money to do what they want with their life. Today's blog could also be for people who want to make a good amount of money by using blogging so that they can live well.
With blogging, as a vehicle to promote or market yourself or your work, that is possible. I, myself, do not do this as 100% of my income, yet; not even 50% of my income. But my teachers do. For myself, after study and effort (mostly effort), I can now see where this is possible very soon for me and am slowly climbing that mountain to where I can see from the top on exactly how to do that.
I have very good teachers showing me how to do this - two of them are very famous people and, with their help, I am giving you this information.
I have very good teachers showing me how to do this - two of them are very famous people and, with their help, I am giving you this information.
If you do any sort of Social Media or Internet surfing (and, if you didn't, you wouldn't be here) then you've seen tons of messages and notes about how you can make money blogging. It's true. You can make money blogging. You can't make a lot of money blogging and using banner click-through advertising (unless you are FARK).
Of course, the most widely used and understood way of making money blogging is by having click through banners on your blog. But I don't really want to talk about that at all. I don't think that is a good way to make money blogging. I mean, if Google asks you if they can use your blog to advertise then you know they are the ones making the money.
But I will say that, in the last year, I been asked twice directly from companies in the USA and the UK to place banner ads on my site but have politely declined. Why? It was only for $150 a year (about ¥11,000 yen) and it looked like it might be a hassle. Also, why in the world would anyone pay $150 to Japan when the bank transfer fees are $70 dollars a transaction? I wouldn't. That made me figure that those folks, while meaning well, didn't really have any idea what they were talking about.
One of my friends is a blogger well known all over the world and, while not telling me a dollar amount, he told me that the click through ads were nice but they only pay for dinner a few nights a month. You might think, "Wow! Free dinners a few night's a month?" But when you realize that my friend's blog gets 1.2 million hits per day, you realize that banner click-through advertising is not all its cracked up to be.
He, by the way, makes well over a quarter million dollars a year as a financial advisor. Do you know how he gets his clients? You guessed it, people read his blog and then ask him for advice. That's how he makes money blogging. It is an advertising tool for his services.
This is the way to use a blog that I want to talk about.
I have been asked to give advice five times in the last year too. That's where the money is. Even though I haven't made large amounts like $10,000 (USD) a month directly by blogging I can say that I have made over $1000 a month indirectly by blogging. I did this because, through blogging, I have been hired as an advisor (like my friend above) to companies who have jumped into the Social Media realm in order to market their products. In fact, as I mentioned above, I have been asked five times in the last year. I took four of those jobs and two of those were in the last month.
Even though I averaged over $1000 a month in the last two years by use of blogging, one month - a year ago or so - I made $5000.
Like I said, you can do this too.
Like I said, you can do this too.
There are three things that you must do in order to set yourself up for a situation whereby you can start to consider using blogging to make money. They are:
1) Consistent daily blogging
2) A focused topic
3) Interesting writing
That's it. Just those three. Now let me briefly talk about each one.
1) Consistent daily blogging: Yes. This is hard. But you must do it. You must make daily updating a habit just like brushing your teeth; you can't sleep until you do it. And not just any trash. Good, consistent, interesting writing (I'll talk about the interesting part below). Why constant writing and updating your blog is important is because you must understand how the Google search engine works. The (new 2010) Google search engine is called Caffeine. The old search engine gave priority to blogs and web sites that have many links. Caffeine does not. Caffeine gives priority to consistent and regular updating. Please read the link about Caffeine. But here's an example to show you that I do know what I am talking about. This blog is called "Modern Marketing Japan." That's not a generic title at all. But "Modern Marketing" is an extremely generic title. Do a Google search for "Modern Marketing" and you should see this blog listed in the Top 3 ~ 10 or so of 22,400,000 results for the entire world (the results change constantly with Google Caffeine). That's proof of the power of consistent blogging.
2) A focused topic: As far as the Internet is concerned, we are talking about Long Tail Marketing. Focus on your topic. In the Internet world it is better to be a big fish in a small pond. Read about the Long Tail here in A Primer on the Long Tail and Is the Long Tail all Junk? also read why the Long Tail is beneficial for you even against the Internet giants as it is, for example, damaging Google's own business by reading: Why Google Worries About its Own Future.
Now, my blog is supposed to be about Japan; media; and marketing and sometimes it gets all over the place, but trust that I do always try to think of a Japan, media or marketing angle for everything I write.
3) Interesting writing: This is the hard one. All I can say are a few things. First, write with your own voice. Stop trying to write like you're Hemingway or writing a business prospective. You're not. If someone wants to read Hemingway, they'll buy the book. If they want to read a business prospective, they won't be
looking at your blog. People read these things because they want real. They want to hear what real people think. Readers of blogs don't want bloviated nonsense. If they want that, they'll go to CNN's site.
1) Consistent daily blogging
2) A focused topic
3) Interesting writing
That's it. Just those three. Now let me briefly talk about each one.
1) Consistent daily blogging: Yes. This is hard. But you must do it. You must make daily updating a habit just like brushing your teeth; you can't sleep until you do it. And not just any trash. Good, consistent, interesting writing (I'll talk about the interesting part below). Why constant writing and updating your blog is important is because you must understand how the Google search engine works. The (new 2010) Google search engine is called Caffeine. The old search engine gave priority to blogs and web sites that have many links. Caffeine does not. Caffeine gives priority to consistent and regular updating. Please read the link about Caffeine. But here's an example to show you that I do know what I am talking about. This blog is called "Modern Marketing Japan." That's not a generic title at all. But "Modern Marketing" is an extremely generic title. Do a Google search for "Modern Marketing" and you should see this blog listed in the Top 3 ~ 10 or so of 22,400,000 results for the entire world (the results change constantly with Google Caffeine). That's proof of the power of consistent blogging.
2) A focused topic: As far as the Internet is concerned, we are talking about Long Tail Marketing. Focus on your topic. In the Internet world it is better to be a big fish in a small pond. Read about the Long Tail here in A Primer on the Long Tail and Is the Long Tail all Junk? also read why the Long Tail is beneficial for you even against the Internet giants as it is, for example, damaging Google's own business by reading: Why Google Worries About its Own Future.
Now, my blog is supposed to be about Japan; media; and marketing and sometimes it gets all over the place, but trust that I do always try to think of a Japan, media or marketing angle for everything I write.
3) Interesting writing: This is the hard one. All I can say are a few things. First, write with your own voice. Stop trying to write like you're Hemingway or writing a business prospective. You're not. If someone wants to read Hemingway, they'll buy the book. If they want to read a business prospective, they won't be
looking at your blog. People read these things because they want real. They want to hear what real people think. Readers of blogs don't want bloviated nonsense. If they want that, they'll go to CNN's site.
Now, here's a hint on how to write with your own voice and to help yourself have good topics all the time. It's not 100% but it will definitely help you. It helps me immensely. How many times a day do you think about something and then think, "Wow! That's a great idea for a good blog post!" Only to, a few hours later or the next day, not remember what that good idea was? I used to do that all the time. But I've stopped recently. Now, I almost never forget good ideas (good ideas, remember, are money in your pocket!). How do I not forget? I use a notebook. I've written about the benefits of always using and keeping a dollar notebook in the back of my pocket in Pocket Notebooks: The Secret of Millionaires and People Won't Listen! I always have my notebook. So when I have a good idea - about anything - I write it down. It helps me greatly especially when I am stuck for an idea on what to write about.
As with everything in life, practice makes perfect. If you think that you are going to just start writing one day and become a good writer than you are dreaming. Keep doing it consistently and you'll get better and better as you go.
Like I said, focus on what you are doing; do it consistently; do it well. If you keep doing these three things, for a period of 2 ~ 3 years, then you can start to use blogging to make money.
I know. I've done it. Anyone can. You can too.
NOTE: Please look over my May and June 2010 blog postings. There you will find many articles that will help you to do your blogging smarter and better and tips on how to make money. You might as well read those so that you can learn in a few minutes what it took me a few years to find out on my own. Good Luck.
Also read: Ways to make money from your blog for a pretty generic answer to the question.
Friday, January 6, 2012
Benefits of Blogging: I Made $400 Extra in Guam While on Vacation!
There are so many benefits of blogging that can profit you both spiritually as well as financially... But, as with many things in life, you've got to stick with it.
Lord knows how many times I've wanted to quit writing for blogs. But, for better or worse, I've stuck with it. Now, I think if I quit, I'd wind up feeling like I lost a friend.
Today, I want to give you an example of how blogging, for me, has done many great things for my well being (my maturity) and for my pocketbook. Besides making money, blogging has helped me to become a more patient and wiser person. I think blogging is a sort of therapy for the savage mind. It's worked wonders for me and it has made me money. Yes, folks. It's true: I have made lots of money with this particular blog you are reading right here and I allow no advertising on it. I'm not sure that it is possible to make any money from a blog that has pop-up ads, unless, of course, you get a few million readers a day. This blog has made me money because of what I write about and the wonderful people it has helped me to meet.
I have been writing this Marketing Japan blog now for just over 1.5 years. In that short time, I have surpassed 850,000 reads (thank you!) At this rate, I expect to surpass 1 million reads by the third week of February or so. Besides this blog, I have also been writing blog posts for Lew Rockwell (LRC) since 2004. At Lew Rockwell, I am in the top 10 most published writers with almost 250 articles. Lew tells me that a popular article on LRC will get over 1.5 reads. In 2005, I had the #2 most read article on that blog.
In this time, and over these nearly eight years, blogging has helped me to grow as a writer and as a person and has helped me to meet a great many wonderful people. It has also gained attention for me and my work, and has had the unintended consequence of having people ask me for advice or even getting me paid consultation work for their businesses. Many of those requests (for advice) I rejected because I felt that I wasn't expert enough on the subject. In those cases, I introduced someone else who could help better than I.
But whether I do the job directly and get paid, or I help someone or help my friends, then there's enough reward in that for everyone.
I'd estimate that, in 2009 ~ 2010, beginning with experience and information contained in this blog, I earned approximately $2000 a month in consultation and marketing and promotional fees.... I also got a consultation job for one friend and full time employment for another. Of course, in my case, I had to do a lot of work and go to many meetings and come up with marketing ideas, but that's not so bad for a part time job whereby I set the hours and come and go as I please.
Besides the above, interestingly, I also "earned" $400 while I was on vacation in Guam the other day! Seriously! Pretty wild, eh? Well, here's what happened:
At the end of December, I took my son, my wife and her parents and her sister to Guam for a family vacation. The in-laws are getting on in years and, as in-laws are wont to do, they keep saying that they want to go on "one last vacation together with the whole family before we die." (I think many people have relatives like this. They, like my in-laws, have been saying this sort of stuff for years... I wonder where we'll go for our "last vacation together" next year? Anyway...)
We went to stay at a very nice hotel in Guam (that I promised the hotel manager I would write about and I will soon). The hotel had connecting rooms and their own golf course. This is a great hotel and the rooms were large, clean, well-kept and a bargain at $200 dollars a night - don't forget that this was at Christmas time so prices that low at such a fine hotel are unbelievable!
We choose this particular hotel because it was the in-laws wish was that they could go golfing together everyday. My wife and her sister would go shopping everyday and that left me to go play in the water park with my son. Get it? The parents golf, ladies shop, I babysit.... So much for "spending our last vacation together"! It was ok. I'd rather spend eight hours a day in the pool anyway because I don't like golfing and I really don't like shopping at boutiques.
We checked into the hotel and everyone went to their rooms. Our plan was to stay at this hotel for seven nights. Like I said, this vacation was paid for by me so everyone was my guest. Unbeknownst to me, the air conditioner in my in-laws room was broken. Since they are old people and I was paying for it, they didn't say anything about it at all. I didn't find out about the broken air conditioner until the forth morning at the hotel. I walked into their room and it was baking!
I asked my in laws why they didn't turn on the air conditioner and then they told me it didn't work. I checked it and sure enough, it was broken. I was a bit upset and asked them why they didn't tell me sooner. They said that they didn't want to complain and, if they did, they thought it would hurt my feelings.
Bless their hearts. I understand. They know I was paying for the vacation and they probably think I this hotel was the best I afford so they didn't want to make me feel bad about the accomodations. Old people are like that, I guess. Especially old Japanese folks who have rarely travelled outside of Japan; they don't know what to expect. I told them that I was going to complain to the manager about it and demand a room change and a discount. They told me not to complain. But I insisted that I had to. Heck, for all I know the hotel didn't know the cooler was broken.
From past experience, reading books (and experiences with this blog and dealing with comments and people) I have learned that getting angry is not a good negotiating tactic. I calmed myself and went down to the lobby to see the manager to make a business negotiation.
When I got there I met the manager. He was a very nice man named John. I explained the situation. John promised me that he'd look into it and switch the rooms immediately. I also asked for some satisfaction and a discount. He told me that he'd have to inquire to the sales division (understandable, this is a huge and famous hotel) so he'd get back to me later on.
When I met John again, he arranged the room transfer and, for that, I was happy. But, he said, that the sales department did not approve of a discount because we should have told them sooner. Yes, that's true. But I also explained to him about the in-laws and the "how's" and "what for's" and why they didn't tell me. They didn't tell me because they knew I was paying and probably thought that this was the best I could afford and if they complained, I'd feel bad. Fair enough, I figured. I can understand how older folks think. John agreed with me.
Even though he agreed, he said that it would be really tough to get the sales department to change their mind. We went back and forth a bit and I felt myself getting a bit hot under the collar.
That's when I pulled out my ace-in-the hole. I told John that I was a blogger and that I blogged for one of the most famous political and social commentary blogs in the world: Lew Rockwell and I also write this blog. I didn't have a business card, but, as I have written before in how to market yourself in Internet and Social Media? Get a Great Name, that having a great and easily memorable and unique name is critical.
I said to John,
"Listen John, I don't want to fight or hassle with you, but not getting even a bit of satisfaction in the form of a discount for the room isn't good enough. Now, when we reserved the room, we reserved a room with all the amenities and that includes an air conditioner that works. Please, I need more cooperation from you guys. You don't know who I am but I am a sort of well-known blogger. Please go to Google and search "Mike Tokyo." That's me at #1 or #2. I write for one of the most famous blogs in the world. Now, I don't want to write a bad review about this hotel. In fact, everything except this broken air conditioner has been just fine. And I'm not asking for something outrageous. Just some satisfaction. But if your sales doesn't want to make me happy, then you will lose a customer and I will write about this.... Because, well, because I am being forced to pay for something that wasn't as advertised and that's bad business. So please go back and ask again."
John said he understood. He looked me in the eye and shook my hand. With that, I walked off and we agreed to talk again the next morning.
Lord knows how many times I've wanted to quit writing for blogs. But, for better or worse, I've stuck with it. Now, I think if I quit, I'd wind up feeling like I lost a friend.
My blogging: The early years
Today, I want to give you an example of how blogging, for me, has done many great things for my well being (my maturity) and for my pocketbook. Besides making money, blogging has helped me to become a more patient and wiser person. I think blogging is a sort of therapy for the savage mind. It's worked wonders for me and it has made me money. Yes, folks. It's true: I have made lots of money with this particular blog you are reading right here and I allow no advertising on it. I'm not sure that it is possible to make any money from a blog that has pop-up ads, unless, of course, you get a few million readers a day. This blog has made me money because of what I write about and the wonderful people it has helped me to meet.
I have been writing this Marketing Japan blog now for just over 1.5 years. In that short time, I have surpassed 850,000 reads (thank you!) At this rate, I expect to surpass 1 million reads by the third week of February or so. Besides this blog, I have also been writing blog posts for Lew Rockwell (LRC) since 2004. At Lew Rockwell, I am in the top 10 most published writers with almost 250 articles. Lew tells me that a popular article on LRC will get over 1.5 reads. In 2005, I had the #2 most read article on that blog.
In this time, and over these nearly eight years, blogging has helped me to grow as a writer and as a person and has helped me to meet a great many wonderful people. It has also gained attention for me and my work, and has had the unintended consequence of having people ask me for advice or even getting me paid consultation work for their businesses. Many of those requests (for advice) I rejected because I felt that I wasn't expert enough on the subject. In those cases, I introduced someone else who could help better than I.
But whether I do the job directly and get paid, or I help someone or help my friends, then there's enough reward in that for everyone.
I'd estimate that, in 2009 ~ 2010, beginning with experience and information contained in this blog, I earned approximately $2000 a month in consultation and marketing and promotional fees.... I also got a consultation job for one friend and full time employment for another. Of course, in my case, I had to do a lot of work and go to many meetings and come up with marketing ideas, but that's not so bad for a part time job whereby I set the hours and come and go as I please.
Vacation in heaven? Guam! Yep. Only 3 hours by plane from Japan
Besides the above, interestingly, I also "earned" $400 while I was on vacation in Guam the other day! Seriously! Pretty wild, eh? Well, here's what happened:
At the end of December, I took my son, my wife and her parents and her sister to Guam for a family vacation. The in-laws are getting on in years and, as in-laws are wont to do, they keep saying that they want to go on "one last vacation together with the whole family before we die." (I think many people have relatives like this. They, like my in-laws, have been saying this sort of stuff for years... I wonder where we'll go for our "last vacation together" next year? Anyway...)
We went to stay at a very nice hotel in Guam (that I promised the hotel manager I would write about and I will soon). The hotel had connecting rooms and their own golf course. This is a great hotel and the rooms were large, clean, well-kept and a bargain at $200 dollars a night - don't forget that this was at Christmas time so prices that low at such a fine hotel are unbelievable!
They even have Santa Claus in Guam
We choose this particular hotel because it was the in-laws wish was that they could go golfing together everyday. My wife and her sister would go shopping everyday and that left me to go play in the water park with my son. Get it? The parents golf, ladies shop, I babysit.... So much for "spending our last vacation together"! It was ok. I'd rather spend eight hours a day in the pool anyway because I don't like golfing and I really don't like shopping at boutiques.
We checked into the hotel and everyone went to their rooms. Our plan was to stay at this hotel for seven nights. Like I said, this vacation was paid for by me so everyone was my guest. Unbeknownst to me, the air conditioner in my in-laws room was broken. Since they are old people and I was paying for it, they didn't say anything about it at all. I didn't find out about the broken air conditioner until the forth morning at the hotel. I walked into their room and it was baking!
I asked my in laws why they didn't turn on the air conditioner and then they told me it didn't work. I checked it and sure enough, it was broken. I was a bit upset and asked them why they didn't tell me sooner. They said that they didn't want to complain and, if they did, they thought it would hurt my feelings.
Bless their hearts. I understand. They know I was paying for the vacation and they probably think I this hotel was the best I afford so they didn't want to make me feel bad about the accomodations. Old people are like that, I guess. Especially old Japanese folks who have rarely travelled outside of Japan; they don't know what to expect. I told them that I was going to complain to the manager about it and demand a room change and a discount. They told me not to complain. But I insisted that I had to. Heck, for all I know the hotel didn't know the cooler was broken.
From past experience, reading books (and experiences with this blog and dealing with comments and people) I have learned that getting angry is not a good negotiating tactic. I calmed myself and went down to the lobby to see the manager to make a business negotiation.
When I got there I met the manager. He was a very nice man named John. I explained the situation. John promised me that he'd look into it and switch the rooms immediately. I also asked for some satisfaction and a discount. He told me that he'd have to inquire to the sales division (understandable, this is a huge and famous hotel) so he'd get back to me later on.
View from our hotel room at Onward Beach Hotel. Fabulous!
When I met John again, he arranged the room transfer and, for that, I was happy. But, he said, that the sales department did not approve of a discount because we should have told them sooner. Yes, that's true. But I also explained to him about the in-laws and the "how's" and "what for's" and why they didn't tell me. They didn't tell me because they knew I was paying and probably thought that this was the best I could afford and if they complained, I'd feel bad. Fair enough, I figured. I can understand how older folks think. John agreed with me.
Even though he agreed, he said that it would be really tough to get the sales department to change their mind. We went back and forth a bit and I felt myself getting a bit hot under the collar.
That's when I pulled out my ace-in-the hole. I told John that I was a blogger and that I blogged for one of the most famous political and social commentary blogs in the world: Lew Rockwell and I also write this blog. I didn't have a business card, but, as I have written before in how to market yourself in Internet and Social Media? Get a Great Name, that having a great and easily memorable and unique name is critical.
I said to John,
"Listen John, I don't want to fight or hassle with you, but not getting even a bit of satisfaction in the form of a discount for the room isn't good enough. Now, when we reserved the room, we reserved a room with all the amenities and that includes an air conditioner that works. Please, I need more cooperation from you guys. You don't know who I am but I am a sort of well-known blogger. Please go to Google and search "Mike Tokyo." That's me at #1 or #2. I write for one of the most famous blogs in the world. Now, I don't want to write a bad review about this hotel. In fact, everything except this broken air conditioner has been just fine. And I'm not asking for something outrageous. Just some satisfaction. But if your sales doesn't want to make me happy, then you will lose a customer and I will write about this.... Because, well, because I am being forced to pay for something that wasn't as advertised and that's bad business. So please go back and ask again."
John said he understood. He looked me in the eye and shook my hand. With that, I walked off and we agreed to talk again the next morning.
The next morning, when I saw John, he smiled broadly at me. He told me that he was a big fan of Ron Paul and Lew Rockwell!!! He said he told the top director of the hotel about my case and they both agreed to cut the first four nights rate from $200 a night to $100 a night! I was so pleased. I was also so impressed that John was that kind of go-getter aim-to-please type of guy. He didn't have to go bat for me like that. But he did. He always has my business from now on. I like that sort of attitude.
What a diamond in the rough John is!
Actually, though, besides being happy, I was stunned. At first I thought John meant that he was cutting $25 a night off the price, for a total of $100 and that would have been good enough for me, but they cut the price in half! $100 a night! Wow! That's $400 in my pocket right there! And all because I have a big mouth and I blog.
My wife was so happy too. Not only did we get a $400 discount, but they moved her parents into a bridal suite that was twice the size of the former room. Heck, the bathroom and shower in the bridal suite was the size of my dining room back home in Japan! When I saw the room, I thought, "Wow! This is really classy! These guys know how to treat customers!" What a wonderful place to take that someone special in your life for a honeymoon, anniversary, or just for vacation.
I knew it! I blew it. I should have told my in-laws to take my room and we'd sacrifice by taking the bridal suite. Serves me right for not being more sneaky. Ahem!
Anyhow, the verdict is in for me: Blogging pays... Doing it consistently pays much better.
NOTE: The hotel we stayed in in Guam was the Onward Beach Resort. We have been to Guam now six times. We have stayed in the Nikko Hotel, the Hilton, Plaza Hotel and few others whose names escape me, but, for overall room quality, food, service and pleasant experience, Onward Beach Resort has been, by far, the best experience we've had in Guam. We will be staying there again next time.... If you go there, tell the manager, John, that I sent you. (Oh, and John, don't worry... I won't be asking for a discount again!)
What a diamond in the rough John is!
Actually, though, besides being happy, I was stunned. At first I thought John meant that he was cutting $25 a night off the price, for a total of $100 and that would have been good enough for me, but they cut the price in half! $100 a night! Wow! That's $400 in my pocket right there! And all because I have a big mouth and I blog.
My wife was so happy too. Not only did we get a $400 discount, but they moved her parents into a bridal suite that was twice the size of the former room. Heck, the bathroom and shower in the bridal suite was the size of my dining room back home in Japan! When I saw the room, I thought, "Wow! This is really classy! These guys know how to treat customers!" What a wonderful place to take that someone special in your life for a honeymoon, anniversary, or just for vacation.
I knew it! I blew it. I should have told my in-laws to take my room and we'd sacrifice by taking the bridal suite. Serves me right for not being more sneaky. Ahem!
Anyhow, the verdict is in for me: Blogging pays... Doing it consistently pays much better.
Sunday, December 11, 2011
Want to Make Money? Forget Online Gimmicks. Don't Know Where to Start? Start Where You Are Standing
"Money is usually attracted, not pursued." - Jim Rohn
"The safest way to double your money is to fold it over and put it in your pocket." - Kin Hubbard
------
In the last two days, I've had two people ask me about making money by blogging. Or, more specifically, one person asked me,
"Is it possible to make money blogging?"
To this person I answered (in my usual long-winded self), "Well, I don't accept advertising on my blog now as I want to be able to write whatever I want and to say what I want. It is hard enough to always talk about those things as it is. I am always worrying about what other people might think about me when I honestly state my shortcomings, my chequered past, my failures and complaints. It's hard enough to do that as it is without having to worry about what paying people might think. So I don't have advertising now. It keeps me from having just one more worry. But you can make money blogging."
54 and still here - chequered past still here too!
The other person asked me,
"Mike, I want to blog and make a bit of money with it. What do you suggest?"
I told him that he should just start blogging and then worry about how to make money with it after starting. I also quoted Lao-Tzu:
"The journey of a thousand miles begins with one small step" - Lao-Tzu - The Way of Lao-tzu Chinese philosopher (604 BC - 531 BC)
This is a good quote but allow me to be completely anal-retentive about it. Even though this is the popular form of this quotation, the correct translation should be:
"The journey of a thousand miles begins beneath one's feet."
Rather than emphasizing the first step, Buddhists, Taoists and Lau Tzu believed that action was something that arose naturally beginning with the act of being still. Another potential phrasing would be "Even the longest journey must begin where you stand."
Rather than emphasizing the first step, Buddhists, Taoists and Lau Tzu believed that action was something that arose naturally beginning with the act of being still. Another potential phrasing would be "Even the longest journey must begin where you stand."
I think, in today's modern language this would translate into something like,
"Well, don't just stand there. Do something!"
Making money blogging? Hmmm... Can be done. The easiest way is to allow pop-ups click through ads on your blog. I dabbled with that long ago, but stopped it because it seemed like the algorithm was bad. Why? Well, I'd write a blog post railing on Groupon and calling it a crummy company, yet on my page, there'd be ads for Groupon. Stuff like that happened all the time. I didn't like it, so I stopped it.
Then, just the other day, I got another letter from a company overseas who wanted to pay me $150 a year to place a banner on my blog. I don't know if I want to do that or not. Far be it from me to poo-poo $150, but, in Japan, $150 isn't a lot of money and I wonder how I'm ever going to get the money anyway from a foreign company. Hell, I think the bank transfer will cost them $50-some dollars. Are they really going to pay? I wouldn't. And, do I really want an ad for some UK marketing service on my blog?
Probably not.
Anyway, there are ways to make money from blogging... Probably not a lot at first; probably not a lot ever. But, you have to at least start somewhere.
As for me, I don't blog for money. I blog because, and I'm dead serious about this, I think logging has helped me to become a better person.
Blogging has kept my mind working.
Blogging has helped me to become a better parent.
Blogging has taught me patience.
Blogging has made me feel good.
Blogging has helped me help other people and charities.
Blogging has helped me make friends around the world!
I think blogging has it's own rewards... Even better than money.
You should blog too. Blog about what you want to blog about.
Everyone has a wonderful story to tell. We'd like to hear yours!
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