On Tonight! June 18, 2015 11pm Japan Time! Ninja Slayer from Animation and "The TV Show"

TONITE! Thursday nights at 11 pm (Japan time) on Niconico Douga is “Ninja Slayer from Animation” featuring the program we create, “The TV Show!” It’s on tonight June 18, 2015 at 11 pm Japan time. Don’t miss it.

Here is the direct link for the show so you can go directly to the correct URL and watch it live tonight.

今夜の放送のurlです。Here is the link for tonight:
http://live.nicovideo.jp/watch/lv217561429?ref=rnk_active&zroute=ranking&provider_type=official_and_channel&ref=rnk_all

Tonight’s guest? Sawagi!

Here’s a cool video by Sawagi. This track is called, “Fuss Uppers”

(https://www.youtube.com/watch?v=Lmh5nrU0Xi4)

Here’s the link to watch it live again.

今夜の放送のurlです。Here is the link for tonight:

http://live.nicovideo.jp/watch/lv217561429?ref=rnk_active&zroute=ranking&provider_type=official_and_channel&ref=rnk_all

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At Robot55 we make Top 3 videos and Top 3 New Artist videos and other video productions for businesses and services and products, but we also pride ourselves on making videos for art and music. Our starting price is ¥70,000 and we are sure we can work out something that fits your budget. Oh, and we love making band videos too! Contact us! contact@robot55.jp

ROBOT55 はビジネス、商業、製品紹介動画の制作のみならず、アートや音楽の映像も創っております。ビジネス動画においてはウェブ動画時代の到来に合わせ、お求めや すい¥70,000という格安価格より承ります。ご予算に応じて皆様にご満足のいく高品質動画を制作致します。勿論インディー・バンド向けPV制作も行っ ております。よ！
コチラよりお気軽にお問い合わせ下さいませ♬

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ザ・ TVショウ、格安ビデオ制作, 格安, ロボット・ゴー・ゴー,  格安, Top 3 Videos, ビジネスビデオ制作, ロボット・ゴー・ゴー, 撮影, 格安, ビデオ制作, 動画, 紹介動画, Top 3 Videos, ビデオ, 東京, 撮影,ビデオ編集, 動画制作, ROBOT55, Indies artists, Top 3 Indies Artist videos, The TV Show

Professional Bilingual Cameramen, Editors, Lighting and Full Film and Video Production Team in Tokyo and All of Japan!

Robot55 offers professional bilingual cameramen, writers, lighting and editing staff that are successful in Japan and WE DO CURRENTLY MAKE HIT PROGRAMS IN JAPAN RIGHT NOW! Besides that we have an over 25 year history of making popular shows in Japan. Our current hit show is on Niconico Douga and the first week’s show has had more than 1.5 million viewers. Check it here: Ninja Slayer from Animation – The TV Show

Our staff are ex-BBC and ex-TV Tokyo professionals with an average of 25 years experience. When you need professional staff cameramen, editors (we do Da Vinci Resolve) as well as full film and video production team in Japan, please contact us at: contact@robot55.jp

First week’s Ninja Slayer From Animation show hits over 1.5 million viewers

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At Robot55 we make TV commercial quality videos (and other video productions) for businesses and services and products. We even make programs that are smash hits in Japan right now with over 1.5 million viewers! Our starting price is ¥70,000 and we are sure we can work out something that fits your budget. Oh, and we love making band videos too! Contact us!contact@robot55.jp

ROBOT55 はビジネス、商業、製品紹介動画の制作のみならず、アートや音楽の映像も創っております。ビジネス動画においてはウェブ動画時代の到来に合わせ、お求めや すい¥70,000という格安価格より承ります。ご予算に応じて皆様にご満足のいく高品質動画を制作致します。勿論インディー・バンド向けPV制作も行っ ております。よ！

コチラよりお気軽にお問い合わせ下さいませ.

TV Commercial Quality Video for Your Business Only ¥70,000

There's lots of video companies that promise to make videos for less or at 30% ~ 50% "less than the competition." But what does that mean? Is it like the 30% off sales at clothes stores that, when you look at the price tags, you see isn't isn't really a sale at all?

Then, frankly speaking, they have all sorts of hidden costs and wind up not saving you money at all.
We at Robot55 will make your 30 second video for ¥70,000 (plus tax) and there are no hidden costs.

Here is also research data why your online advertising video should never be longer than 60 seconds and the optimum time is 30 seconds. Please refer to: Business and Social Media Videos? Keep it 30 Seconds! 60 Seconds at Most! (If that link doesn't work, copy and paste this link into your browser): robot55.jp/blog/business-and-social-media-videos-keep-it-30-seconds-60-seconds-at-most/

Here are two examples of what we do for ¥70,000:

This is a bar in Shinjuku named Albatross. The ¥70,000 includes everything you see in this video (subtitles, cards, everything):
https://www.youtube.com/watch?v=VwdgP2bFL9I

This next one is a cool little restaurant in Fuchu: 
https://www.youtube.com/watch?v=UEra3m3Y_xY

These videos feature your or your spokesperson (under our professional direction), original music, and TV commercial quality. And, when we make it for you, it's yours forever. No rules on when or where and for how long you can use the video.

If you want a 60 second version, that is only ¥80,000 (plus tax). Heck, we'll even make both a 30 second and 60 second video for you for ¥100,000 (plus tax).

By the way, there's an English language video boom coming to Japan. We have professional native English speakers and script writers too. You'll need those in order to make a quality video that you'll be proud of and won't embarrass you later on when you find out the English is wrong in your video.

We have the basic video product as you see above for ¥70,000. If you wish to add extras, like a foreign announcer, Korean or Chinese subtitles, etc. Of course those are extra. But we have an upfront price list that we will gladly send you upon request. Everything is on the table.

Other companies can play with words, we make things easy for you and better for the people you want to reach and advertise to. I am confident that, after 30 years experience in TV, radio and film, you will not find a better or more honest deal than Robot55.

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At Robot55 we make TV commercial quality videos (and other video productions) for businesses and services and products. We even make programs that are smash hits in Japan right now with over 1.5 million viewers! Our starting price is ¥70,000 and we are sure we can work out something that fits your budget. Oh, and we love making band videos too! Contact us!contact@robot55.jp

ROBOT55 はビジネス、商業、製品紹介動画の制作のみならず、アートや音楽の映像も創っております。ビジネス動画においてはウェブ動画時代の到来に合わせ、お求めや すい¥70,000という格安価格より承ります。ご予算に応じて皆様にご満足のいく高品質動画を制作致します。勿論インディー・バンド向けPV制作も行っ ております。よ！
コチラよりお気軽にお問い合わせ下さいませ.

Check Out This Week's Top 3 Videos! Featuring Dog Party, The Popstrangers, FIDLAR and Hot Japanese Rockabilly band, Bobby's Bar!

Check Out This Week's Top 3 Videos! Featuring Dog Party, The Popstrangers, FIDLAR and Hot Japanese Rockabilly band, Bobby's Bar!

Click here: http://robot55.jp/blog/this-weeks-top-3-new-artist-videos-040715/

今週末のTop 3ビデオ！Check Out This Week's Top 3 Videos! Featuring Dog Party, The Popstrangers, FIDLAR and Hot Japanese Rockabilly band, Bobby's Bar!

http://robot55.jp/blog/this-weeks-top-3-new-artist-videos-040715/

Ok. You need a teaser, eh?

#2) Dog Party – Peanut Butter Dream – https://www.youtube.com/watch?v=jhg9N-HPKGY

Gaijin Gourmet - The Most Delicious and Healthy Places to Eat in Japan for Under $5!

Hi! Just to let you know that when you are in Japan, that you can eat a delicious, healthy, safe meal for under $5 (USD). No kidding.

Where to find that information? Well, the Gaijin Gourmet (that's me) has temporarily moved. I'll be blogging Gaijin Gourmet articles showing you where to go to get the best deals in Japan over at the Robot55.jp site. 

Why did I move there? Well, because we are also going to start making a series of videos in English for folks coming to Japan and looking for the best places to eat well on a budget.

I have already written about the best budget sushi chain in Japan; the best noodles shops; and the best places to get salads! And I just completed the newest in the series:

Gaijin Gourmet - Sukiya! Japan's Best Gyudon (Beef Bowl) robot55.jp/blog/gaijin-gourmet-sukiya-japans-best-gyudon-beef-bowl/

Here's a snippet:

"It's time for another installment of the world famous (and Original) Gaijin Gourmet. Today I simply must introduce to you good folks a chain restaurant in Japan that, if you are traveling here on a budget and with kids, you'll want to know about.

The restaurant is Sukiya. Sukiya has almost 2000 shops in Japan so they are everywhere you are. And most Sukiya shops are open 24 hours a day. The only shop that has more restaurants is McBurgers, but I don't have to introduce them to you. A few reasons: 1) McBurgers is not healthy. You don't want your kids, or yourself, to be eating that stuff. 2) Sukiya has an extremely healthy menu with lots of very reasonably priced and delicious items. 3) The kids love Sukiya!

Sukiya is a "Gyudon" chain. That means they specialize in serving some cooked meats on a bed of rice. It's delicious and the price will drop your jaw. Since I am watching my weight, whenever I go to Sukiya, I always order the salad (there's no salt or dressing on it, you add those yourself if you wish) and the "Healthy Gyudon" (that is called, "Gyudon Light" on the menu.) It is "light" because the calories are so low because this delicious menu item has a block of Tofu instead of the rice.

Sukiya is the ultimate answer to travelers on a budget who want to eat healthy and food that is not full of salt and oil. I give Sukiya 5+ stars. Seriously, I think you can't beat them for taste, quality, cleanliness and price. A high quality, healthy and (Japanese style) low calorie meal can be had for as little as ¥380.

I usually order Gyudon Light (¥380 yen) and a salad (¥100) and drink the tea (free). I'm happy, I've eaten healthy and the damages? ¥480. Are you sitting down? That's about $4 USD and THERE IS NO TIPPING!"

Folks, this morning set at Sukiya with a baked salmon, rice, pickled veggies and miso soup is under $4 (USD!) Incredible! 

I'll be writing a bunch more of these in the coming months (the plan is to write at least one a week, so I hope you'll go to check it out on Robot55.jp. 

If you are on Facebook, please come and "Like" our Facebook page and then you'll see the new articles when they are posted.

So check it out, OK?

Looking for great deals on cheap eats in Japan?:

Gaijin Gourmet – Best Soba Chain in Tokyo？Yude Taro and ¥220 Draft Beer?! robot55.jp/blog/gaijin-gourmet-best-soba-chain-in-tokyo？yude-taro-and-¥220-draft-beer/

Gaijin Gourmet: The Best Premium Salad Bar in Tokyo? – Sizzler in Setagaya robot55.jp/blog/gaijin-gourmet-the-best-premium-salad-bar-in-tokyo-sizzler-in-setagaya/

Gaijin Gourmet! Great Cheap and Delicious Soba in Gaienmae on Ginza Line! robot55.jp/blog/gaijin-gourmet-great-cheap-and-delicious-soba-in-gaienmae-on-ginza-line/

The Gaijin Gourmet: The Best Salad Bar Deal in Tokyo at Big Boy – My Favorite Rock N Roll Diner!! robot55.jp/blog/the-gaijin-gourmet-the-best-salad-bar-deal-in-tokyo-at-big-boy-my-favorite-rock-n-roll-diner/

Tokyo’s Best Cheap Sushi is in Okachimachi!? 東京の一番安くて美味しい寿司屋？御徒町にあるの？http://robot55.jp/blog/tokyos-best-cheap-sushi-in-okachimachi/

The Gaijin Gourmet: Soba Wars At Hanzomon Station in Tokyo robot55.jp/blog/gaijin-gourmet-soba-wars-at-hanzomon-station-in-tokyo/

Organic Marketing: The Future of Advertising

The old order of marketing and advertising is falling by the wayside. The future of advertising is not tomorrow, it was a few years back. And if your company is not on it now, you are way behind the curve.

There are examples all around us of the new way to advertise. Some big (and fashionable and cool) companies are doing it. They are laying the foundations and showing everyone how it is done... Let me repeat that: They are showing everyone how it is done! Yet 95% of the companies see it but do not copy or follow or, well, maybe they "just don't 'get it.'"

These businesses are like dinosaurs. I reckon that when that huge-a*sed asteroid hit the earth several millions of years ago, the brontosaurus were standing there and, weeks and months, after the temperature had dropped dangerously low, they began to think, "Gee... It's getting awfully cold..."

Do you think the dinosaurs thought, "Maybe I'd better move to where it is warmer?" Nah. They didn't. It may or may not have helped. But certainly standing there and doing nothing, or doing the same thing they had always done, wasn't a good option.

My God! If I had a few dollars for every company I see everyday standing, there doing nothing, or doing the same thing over and over and expecting a different result, I'd be a millionaire! (Maybe only a million yen because I hate going outside too much, but you get the idea!)

The old way of advertising:

Talk to people in suits and give them money. They run a full-page advert in a newspaper. It says, "That's a great place to eat steak. It is soooo delicious!" Cost of this advertising: $5000.00 or more.

Joe Happoshu sees the ad. You see the ad. Do you go there? Nope. Why? No one believes this sort of advertising anymore. 

The new way of advertising: 

Your friend at the office says to you one day, "Say! Have you tried that new steakhouse on the corner? It's really good." Do you go there? Yes. you do. Why? Because you believe your friend. Cost of this advertising: Zero.

There's an old saying: "Credibility is very hard to get. It is even harder to buy."

So why does your company continually try to buy credibility?

The new way of marketing is to build a reputation by using organic methods to spread the word of mouth. Organic means that we use Social Media and blogs and we tie up other (cool) companies and make a mutually beneficial marketing programs that are very low cost and gets the word of mouth buzzing. It must be organic; it must make sense to the public... People interested in one aspect of the marketing will be drawn to another if we fit the pieces of the puzzle together correctly. And bloggers (that people like your friend in the office read) write about you.

Sure, sure... Your company and staff (and your advertising agency) pay lip service to blogging and Web 2.0 and 3.0, but if you were to actually sit them down and explain to you a concept like Web 3.0 I'd wager a donut that they can't do it and I'd wager a year's worth of donuts that they DON'T do it. 

The problem with most Japanese companies is their advertising people are so stuck with the old way of doing things, they just can't get their head around concepts like Web 3.0... Web 3.0!? You kidding me? Look at most company Internet web pages and you'll see that they are stuck with Web 1.0 concepts. Concepts that are nearly ten years old!!!

As a funny aside, I was mentioning to someone how it is a waste of money to buy advertising on the Internet to have a paid ad at the top of the page for results for a Google search. The guy told me that they were spending ¥2 million yen (about $25,737 USD) per month on that.* Inside, I cringed. I told him that he could do the same thing for free (it requires effort though) and he told me that he "had a good engineer." I told him that there is a big difference between an engineer and a blogger...

Stop for a second and think about that logically! Thinking that an engineer could be good at advertising and marketing is just laughable if you stop and consider it... If you are running a big company and spending a big budget on SEO or banners ads for top results on Google searches, then I ask that you do, STOP RIGHT NOW and think about that for a few seconds!

You have an engineer running your advertising and marketing promotions for the Internet? Quick questions? Do they blog? Do they Facebook, Twitter or do any other Social Media? And, the killer question; This person is in charge of your company public image and face on the Internet; would you be comfortable with that person speaking in front of a crowd of, say, 1,500 people? No? Then why in the hell do you believe this person carte blanche for the Internet where there are 500 million people?

Sounds pretty dumb, doesn't it? You'd be surprised at how often I see this everyday. In fact, this is not the exception, it is the rule. Any questions why business is down?

The new way requires ideas, creativity and effort. It doesn't require geeks who have poor social skills or huge sums of money to be thrown to wonks with stale ideas or your own company marketing people sucking a lot of air through their teeth. 

They require ideas and creativity. Here's one I arranged last year:

A major pizza chain wanted to promote their New York pizza and their new online ordering system. They've asked me for ideas. I have given them many so far. This was the idea I gave them this time:

Order a pizza online and get the chance to win a vacation for two, business class to New York for 5 nights in a 5-star hotel.

Simple. 

The pizza chain got a great 2-month campaign and visibility and buzz at no cost to them (I was paid a small coordination fee). The airlines? The hotel? They got their name, photos and advertising on 17.5 million flyers delivered to people's homes; 7.8 million menus inserted into newspapers; 3.8 million direct mailing to subscribers of the pizza chain; 250,000 flyers on boxtops delivered with pizzas to customers homes; top page visibility on the pizza chain web page which receives over 12 million unique views per month. And write-ups in major Japanese magazines as well as a huge buzz campaign on Twitter and Facebook. 

Cost to airlines and the hotel? Zero. Simply the cost of providing the gifts.

Not only did all three of these entities enjoy a great promotion that was organic (Makes sense, right? Everything is New York related) This campaign ran for two months. If you do an Internet search for this campaign in Japanese you'll will find over 606,000 results. Those results are almost all bloggers and mentions on Social Media about the campaign.

If any these entities arranged this promotion through Dentsu or Hakuhodo, it would have cost them at least $100,000. I arranged it for about 1/20th that price.

This campaign did not require any email registration or any actions by the end users at all. They didn't even need to order a pizza! All they needed to do was go to the website and become a member of the online ordering service that the pizza chain has started. No purchase necessary.

In spite of the fact that nothing was necessary to join the contest, purchase or enroll, the pizza company had over 16,000 direct email inquires from end users. Throw that in with the word of mouth promotion from innumerable bloggers and Tweets and you have a killer promotion. That is an awesome result!

Am I bragging? Well, thank you. Yes, I am. 

Is your company missing the boat? If you are in Japan, I'd wager that you are. It is funny that Japan is so technologically advanced yet we find that so many companies do not take advantage of all the tools available.

Is is laziness, fear or the hesitation to take responsibility? I'm not sure but some people are really blowing it for their employers. Don't believe me? Here's a recent article that talks about how a whopping 40% of Japanese companies don't even use Twitter. Of course, Twitter is a small part of the puzzle (and, actually, a very minor piece of a bigger puzzle) but the fact remains that such a high profile FREE media is not being utilized by Japanese companies shows that this is just the tip of the iceberg of a bigger problem.

Are you going to do something about it? Or is sucking air through teeth the best way to get the job done?


* = Advertising strategies do need to change with the times. Internet click ads had a click through rate of 3% when the idea was fresh and new in the 90's... By 2003 it was down to .28% ... Today? Last I saw, about two years ago, it was something like 0.07%.... And yet, it is still one of the most expensive methods to advertise. Go figure. 

The Trash Patrol - Security Cameras on Trash Cans!

This is an article about something I had never ever seen before in my life: the Trash Police. OK, that's not exactly correct. I can't say "Police" because I didn't see any individuals; but I did see security cameras and a sign. So that means somebody is watching.

Somebody is watching their trash can. Seriously. Really.

Nearby my house is a small apartment. I walk by there almost everyday. Yesterday I noticed something posted on the trash bin. It was a sign that said that the trash can was being monitored by security cameras.

"A man works hard for his trash. He doesn't want anyone digging through it or stealing his trash."

I guessed....

But no! This sign said there was a security camera and that the only people who could throw trash away in it were the people who lived in the apartment behind it.

That's kind of weird, I thought. Maybe somebody had thrown away a human body or some crime had been committed nearby that trash can.

Anyway, I thought I'd share it with you. You know things are getting weird when they install security cameras on trash cans.