Hey, is it just me or does it seem like Steve Jobs has done a bunch of stupid things recently?
What did he do this time? Well, I guess he got pissed off and snappy at some college girl's persistence and, instead of just deleting her e-mail, he stupidly wrote back an idiot response.
(Hey Steve! Don't I remember somewhere when you said that people these days have to be persistant to be successful?)
An article from PR Daily reports:
A college journalism student in New York says she’s learned a valuable lesson on customer service and business from none other than Apple co-founder Steve Jobs. Last week, Chelsea Isaacs was working on an assignment about iPads as a teaching tool when she decided to track down quotes from off-campus sources. She called Apple's PR department six times, but there was no answer. Isaacs managed to find an email address for Steve Jobs himself, and she fired off a message. Jobs, as he’s known to sometimes do, wrote back — with a cold response, which sparked a verbal battle between the two. Our goals, he said, do not include helping you get a good grade. Isaacs asked: “If you get a message from a customer isn't it your job to return the call? That's what I always thought, but I guess it's not one of your goals.” Among Jobs’ final words: “Nope … please leave us alone.” — Susan Young Related ABC News Isaacs appeared on “Good Morning America” yesterday to talk about the incident. Apple PR’s response? [Crickets] Here’s the video.
Come on, Steve... You are our hero... Why do you keep doing these dumb things and making yourself look stupid? You are starting to act like a grouchy old man and it's not cool.
Go to ABC News: http://abcnews.go.com/GMA/video/steve-jobs-student-chelsea-isaacs-leave-us-alone-11688144
Keywords: Steve Jobs, Apple, Mike in Tokyo Rogers, Marketing Japan, college girl, Mike Rogers
All things about the media, marketing, business, Japan and other musings by Mike in Tokyo Rogers.
Thursday, September 23, 2010
Steve Jobs is in the News for Doing Something Stupid Again!
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